audience effect theory
1. Passive audience
This is the view that audiences take in information from the media that has the same effect on everybody.
2. Active audience
This is the more modern and generally accepted view that audiences interact with the media they consume.
3. Hypodermic needle theory
This is the suggestion that audiences are always passive and therefore take the intended message from the producer as if it was injected into their minds.
4. Information\Surveillance
Match of the day
why: The match of the day gives you information about whats happening in football and the scores of football matches.
Indentity
Dragon's Den
why: The Dragon's Den gives you information about peoples identity and ideas.
Diversion\entertainment
Hollyoaks
why: Hollyoaks has a lot of drama and entertains the audience by having murders being unsolved.
Relationships
Hollyoaks
why: Hollyoaks has relationships that are sometimes ruined.
5. The blue planet trailer's audience pleasure is that is that it gives you audience and surveillance allowing you to find out information that you did not know already.This offers the audience pleasures by or links to media theory by providing information about the ocean(lives of the sea creature's are explained).
EXTENSION: The saturday night take away's (first 5 minutes of the clip) audience pleasure is that it has diversion, entertainment and voyeuristic pleasure allowing you to watch people e.g hidden camera shows\elements of reality television like Big Brother.
This is the view that audiences take in information from the media that has the same effect on everybody.
2. Active audience
This is the more modern and generally accepted view that audiences interact with the media they consume.
3. Hypodermic needle theory
This is the suggestion that audiences are always passive and therefore take the intended message from the producer as if it was injected into their minds.
4. Information\Surveillance
Match of the day
why: The match of the day gives you information about whats happening in football and the scores of football matches.
Indentity
Dragon's Den
why: The Dragon's Den gives you information about peoples identity and ideas.
Diversion\entertainment
Hollyoaks
why: Hollyoaks has a lot of drama and entertains the audience by having murders being unsolved.
Relationships
Hollyoaks
why: Hollyoaks has relationships that are sometimes ruined.
5. The blue planet trailer's audience pleasure is that is that it gives you audience and surveillance allowing you to find out information that you did not know already.This offers the audience pleasures by or links to media theory by providing information about the ocean(lives of the sea creature's are explained).
EXTENSION: The saturday night take away's (first 5 minutes of the clip) audience pleasure is that it has diversion, entertainment and voyeuristic pleasure allowing you to watch people e.g hidden camera shows\elements of reality television like Big Brother.
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